Alex Cosmetic USA distributes professional skincare made in Germany, pairing plant-based and scientifically developed formulas with customized routines for different skin conditions. The company is especially known for its 25 years of BB cream innovation and its Herbs2Peel natural herbal peeling method, supported by certification training for licensed skincare professionals. Its products are sold directly to consumers as well as through a professional network serving spas, med-spas, clinics and beauty institutes.