Born in Tokyo in 1986 from a Japanese actress’s search for makeup that could soothe stressed, heavily made-up skin, Koh Gen Do creates skincare and color cosmetics shaped by Japanese skincare technology and plant-based ingredients. Its iconic Moisture Foundation was developed for high-definition film and remains a fixture in professional makeup artists’ kits and on movie sets around the world. The company also operates a private spa in Tokyo, where its skincare rituals are tested through thousands of treatments.
Shiseido Company, LimitedShiseido is a Japanese beauty company whose long research tradition has made skin science central to its identity. It develops cosmetics and skincare products for consumers worldwide, while its Life Quality Makeup work supports people managing visible skin changes through specialized makeup and personal counseling.NEW YORK, NY
JO Cosmetics Co., LtdFounded in 1987, JO Cosmetics is a Japanese OEM manufacturer that develops and produces cosmetics and quasi-drugs for brand owners worldwide. Its work spans concept planning, research, manufacturing and regulatory support, with skincare at the center and makeup produced at its Yokohama facility. Production across Tokyo and Saitama includes a 37,000-square-meter Hanyu Sunayama site, while the company’s factories operate under ISO 9001 and ISO 22716 cosmetics-GMP standards.New York, NY
Joanna VargasJoanna Vargas pairs signature facials at her New York and Los Angeles spas with a skincare line built from her esthetician’s practice. Her nature-meets-technology approach combines plant-based ingredients, science, and non-invasive techniques in customizable programs designed to support healthy, glowing skin. Vargas also shares that expertise through her skincare guide, *Glow from Within*.New York, NY
Trees and Flowers For SkinCreated by makeup artist Lynda Eichner after more than two decades preparing clients for film, television and red-carpet appearances, Trees and Flowers For Skin makes botanical skincare centered on its Calming Oil For Skin. Eichner’s study of herbal remedies and time spent shadowing a Japanese master healer inform the brand’s use of organic and wildcrafted ingredients. The line grew from the oil’s popularity with Eichner’s clients and beauty insiders and now includes exfoliating and body-care treatments.NEW YORK, NY