Family ties still shape Midnite Snax, the women-owned company Jack Goldberg founded in 1991 and later entrusted to his daughter Lara Fraum and her husband, Craig. Under Lara’s leadership, it makes fresh-to-order branded treats for the promotional products industry, with each order produced rather than taken from inventory. The company is WBENC-certified as a Women’s Business Enterprise.
Women’s Business Enterprise (WBE) through the Women’s Business Enterprise National Council (WBENC)
certification
SQF Certified
certification
Advertising Specialty Institute Member
registration
Best Places to Work 2026
certification