New York makeup artist and former esthetician Shawnelle Prestidge creates minimalist botanical skincare through PRESTIDGE beauté, including the brand’s signature Ageless Skin Serum. Drawing on more than three decades in editorial and celebrity beauty, Prestidge develops small-batch formulas in her Brooklyn studio and infuses them with Reiki and other energetic modalities. The line uses organic or wild-harvested botanicals, avoids animal testing, and is designed to replace a complicated routine with a few intentional essentials.