Redshift Sports designs rider-focused bicycle components that smooth rough roads, reduce fatigue, and add comfort and control for longer rides. Its best-known ShockStop suspension stems and seatposts are joined by distinctive handlebar systems, aero components, illuminated pedals, and the Mousetrap adapters that convert SPD pedals to flats by hand. The company says its products are trusted by more than 200,000 customers and sells through dealers as well as directly to riders.