The Skotch Kooler revives a midcentury American outdoor brand with modern coolers and entertaining gear built around its recognizable red Wallace tartan. First established in 1952, the brand disappeared from retail in the 1970s before Patrick and Mark Hunt and Paul Axt brought it back in 2017, updating the classic designs for contemporary picnics, travel and gatherings. The collection includes a soft-sided cooler alongside a portable grill and beverage jug, all shaped by the original blend of function and fashion.