Urban Pulse began in 2013 when founder and CEO Danielle Hawks started making natural skincare and candles as alternatives to the chemical-filled products she found elsewhere. Today, the Maryland-based company produces small-batch wellness goods in house, using plant-based ingredients and essential oils for people seeking gentler daily routines that support skin and peace of mind.
Oil DivineFounded in October 2021 by Snezhana Bogatin after she tested more than 200 essential and carrier oils in her home lab, Oil Divine makes plant-based natural skincare and wellness oils. The female-founded, female-owned company formulates and manufactures its line in Pennsylvania, drawing on herbal medicine and Ayurveda while sourcing botanicals from more than 60 countries. Its Newtown retail store has grown into a broader wellness destination featuring Oil Divine products alongside carefully screened clean-living goods.NEWTOWN, PA
Juss Rite CreationsJuss Rite Creations is a family-owned Maryland business that grew from founder’s daughter Nyomie’s interest in making body care products. What began in a family kitchen has become a small-batch maker of natural self-care goods for people seeking gentle, everyday care, with products also offered at local Maryland and DMV pop-up events.GAITHERSBURG, MD
Earth Elements SoapworksFounded by Kellie Martin, Earth Elements Soapworks is a Baltimore skincare maker shaped by her great-grandmother’s tradition of handcrafted soap and a holistic lifestyle. Martin created the company after seeking safer, effective care for her own acne-prone, sensitive skin, and its plant-based formulations are developed with all skin types in mind.BALTIMORE, MD
Treasured EmpireFounded by Nadia Olivia after creating a natural salve to help her daughter’s severe skin rash, Treasured Empire makes handmade, natural and organic skincare in Brooklyn. Its Treasured Beauty line pairs aromatherapy and plant-based care with scripture and faith-centered intentions, while Treasured Hands extends that approach into DIY beauty and creative workshops. The company also develops wellness boxes that connect daily self-care with reflection and spiritual practice.BROOKLYN, NY