Founded by Brooklyn native Esty Hirsch, Whimsical Sweets makes hand-iced cookies, French macarons and giftable CookieGrams from its locally owned Brooklyn bakery. Hirsch founded the company’s predecessor, Whimsical Confections, in 2011 and launched Whimsical Sweets in 2018, pairing intricate cookie design with kosher parve treats and national delivery. The bakery also teaches decorating classes and creates edible-image and other custom cookies for celebrations and corporate events.
Kosher Pareve
CustomCookies.comFor more than 30 years, CustomCookies.com has baked and hand-decorated personalized cookies and sweet treats that are designed to look as good as they taste. Based in Brooklyn, the company serves celebrations and corporate events with made-to-order designs, including logo cookies, while its pastry chefs and artists support bulk orders and nationwide delivery. CustomCookies.com says its work has reached more than 82,000 customers and includes over 6,000 unique design elements.BROOKLYN, NY
Baked by JulFrom its Spring City bakery, Baked by Jul makes soft, thick sugar cookies that are hand-decorated for celebrations or printed with a customer’s logo, photo, or digital design. Owner Julia Schappell also turns the cookie business into a creative gathering place, hosting decorating classes and kids’ parties while shipping its cookies nationwide.SPRING CITY, PA
The Bearded BakerAfter six years of selling macarons at farmers’ markets across New York state, Scott Krevat opened The Bearded Baker in Brooklyn’s Boerum Hill in 2021, where he makes handmade macarons and other baked treats. Krevat taught himself the pastry from scratch in 2015, drawing on the meticulous thinking of his chemistry studies at NYU, and still develops seasonal flavors alongside the bakery’s cookies, brownies and other sweets. The shop also prepares specialty treats for parties and events and ships its macarons nationwide.BROOKLYN, NY
BCakeNYFounded by chef and cake artist Miriam Milord, BCakeNY is a Brooklyn bespoke cake studio creating custom cakes and treats that turn celebrations into edible works of art. Milord’s designs draw on Brooklyn’s art, people, and cultures, while the studio also hosts tailored cake-decorating classes and parties. The team brings two decades of cake artistry to its signature designs, including custom image cookies and sculpted celebration cakes.BROOKLYN, NY