Founded in 2017 by three U.S. Army veterans, Assault Forward makes American-made lapel pins and other accessories and apparel that let veterans and their supporters carry service and patriotism into professional life. The veteran-owned and operated company is certified as a Service-Disabled Veteran-Owned Small Business and donates pins to service members transitioning to civilian careers, giving its small products a practical role in starting conversations about military experience.
Service-Disabled Veteran-Owned Small Business (SDVOSB)
Veteran Small Business Certification Program (VetCert) at SBA
Compliance program
Valor Coins and PinsTwo brothers and grandsons of Medal of Honor recipient Hershel “Woody” Williams run Valor Coins and Pins as a service-disabled, veteran-owned small business. With more than a decade of experience, the company creates custom challenge coins and lapel pins for organizations and individuals, while directing a portion of every sale to the Woody Williams Foundation, which the brothers co-founded with their grandfather to support Gold Star Families.COOLVILLE, OH
MeritSaluteVeteran-founded and family-owned, MeritSalute is a Maryland maker built around giving service recognition lasting weight. Founder Mark launched the company after eight years in the military and three years with the U.S. Secret Service, beginning with a 3D printer in his living room. Today, the shop creates made-to-order keepsakes for people honoring military and federal service.HYATTSVILLE, MD
Flags ConnectionsSince 1997, Flags Connections has been known for American-made memorial pieces crafted by veterans. The company serves military families, veterans, and organizations with handcrafted flag display cases and personalized tributes designed to preserve the meaning of service.NORTH BABYLON, NY
Gray Water Ops, LLCVeteran-owned Gray Water Ops, LLC designs and manufactures custom challenge coins, including its patented NFC-enabled Smart Coin®, along with lapel pins and patches. Founded by artist Keith Hanshaw and William Zutell, the company draws on more than 30 years of challenge-coin design experience, with Hanshaw designing coins for military units, law-enforcement agencies, businesses and nonprofits since 1995. Its signature Smart Coin® combines a solid brass, high-relief commemorative coin with an embedded chip that opens a digital experience when tapped with a smartphone.332999HARRISBURG, PA