Founded by Kristy Hunston and Grace O’Sullivan after avocado oil helped soothe Grace’s sensitive skin, AVOILA makes plant-based skincare centered on its Nourishing Face Oil. The Philadelphia-based brand pairs organic avocado oil with other nutrient-rich botanical oils in a formula designed for a wide range of skin types, including sensitive skin, and also offers a matching body oil. Its face oil is USDA Organic certified by Oregon Tilth, vegan, cruelty-free, and packaged in recyclable materials.
USDA Organic
WEBA Natural ProductsFounded by President Lydia Diaz after her own struggle with sensitive skin and chemical sensitivities, WEBA Natural Products handcrafts plant-based skincare in small batches in New York’s Hudson Valley. Its formulas use naturally derived ingredients and pure essential oils, while the company avoids palm oil, synthetic fragrances and animal testing. WEBA also emphasizes zero-waste manufacturing, recyclable or biodegradable packaging, and donations to nonprofits and food pantries.KINGSTON, NY
OY-LFounded by Andrea Pierce-Naymon after her daughter became ill, OY-L makes small-batch, plant-derived skincare for face and body with a “beauty without secrets” approach. The Hudson, Ohio company handcrafts its products without animal testing and builds its formulas around transparent ingredient choices such as hemp seed oil and Manuka honey. OY-L also uses sustainable packaging where possible and donates 15% of bath-salt and body-scrub sales to Dysautonomia International.AKRON, OH
Sonsie SkinCo-founded by Pamela Anderson, Sonsie Skin makes mindful skincare for sensitive skin, including its niacinamide Super Serum and barrier-focused Adapt Cream. The brand keeps routines simple while pairing vegan, cruelty-free formulas with Leaping Bunny certification and sustainability measures such as Plastic Negative certification and home-compostable Vivomer packaging.
MOZ OrganicsFounded in 2015 by father-and-son partners Vio and Victor, MOZ Organics makes natural skincare products designed to keep effective, affordable care within reach. The family-owned business grew from its first Dead Sea Mud Mask into a line of 14 products, each containing at least 70% organic content and packaged in recyclable materials. Its products are Leaping Bunny certified as cruelty-free, with nearly the entire line vegan-friendly.LEWISTON, NY