Family-owned JD Botanics USA makes natural skincare and beauty products centered on sustainably harvested African botanicals, including its signature South African aloe ferox. Based in Pleasantville, New York, the company works with local suppliers and communities to support women and families while developing vegan-friendly, low-waste formulas without parabens, SLS or SLES. Its range includes facial treatments alongside products for hair, body, health and home.
WEBA Natural ProductsFounded by President Lydia Diaz after her own struggle with sensitive skin and chemical sensitivities, WEBA Natural Products handcrafts plant-based skincare in small batches in New York’s Hudson Valley. Its formulas use naturally derived ingredients and pure essential oils, while the company avoids palm oil, synthetic fragrances and animal testing. WEBA also emphasizes zero-waste manufacturing, recyclable or biodegradable packaging, and donations to nonprofits and food pantries.KINGSTON, NY
Natural AWANatural AWA is an Ohio-based beauty brand creating natural skincare from African ingredients, including oils, shea butter and botanical treatments. Founded by Senegal-born Awa Mbaye after her own experience formulating moisturizers for dry, irritated skin, the brand draws on West African beauty rituals while sourcing primarily from women-led cooperatives in Senegal and Mauritania. Its production uses cold-pressed ingredients and a zero-waste approach, with fair-trade sourcing supporting women producers and community empowerment.BRICE, OH
Violets Are BlueAfter breast cancer treatment left Cynthia Besteman searching for safer beauty products, she founded Violets Are Blue in 2015 to make naturally derived skincare for the face and body. The company pairs its botanical formulations with a direct support mission: 10% of product purchases fund Beloved gift packages for women beginning chemotherapy at Mount Sinai’s Dubin Breast Center in New York City. Its work has earned Best In Show from the Indie Beauty Expo and recognition from the Beauty Shortlist.