Steve “Magpie” Merr turned a 1990 Renaissance-festival discovery into Magpie Farms Winery, a small-batch meadmaker on 87 acres in Coventry, New York. After researching historic recipes and refining his methods through competitions and winemaking classes, he built a farm operation that produces honey and grows some of the fruit used in its mead. Magpie also brings the business’s theatrical spirit to Renaissance fairs in full period costume.