Founded by father-and-daughter partners Brian and Norah, Noryan creates home and spatial fragrances designed to express identity, shape moods, and bring memories back through scent. The company pairs its fragrance oils with candles, diffusers, and scenting services for homes and businesses, including custom scent programs delivered through HVAC systems. Brian had spent more than two decades curating scents before building the company with Norah under the name Noryan, meaning “Symbol of Love.”
NomaterraNomaterra makes destination-inspired fragrances in New York, hand-blending its scents in small batches from ingredients sourced around the world. Its collection turns places such as Oahu, Miami and Cape Cod into wearable perfumes and home fragrance, with the company also offering custom scent branding for brands and spaces. The Cape Cod Wild Beach Rose fragrance was named an Art & Olfaction Awards finalist.BROOKLYN, NY
HomesickFounded in 2016, Homesick makes fragrance and lifestyle products designed to turn memories of places, people and moments into scents for the home. Its signature candles are developed with input from local communities—sometimes 30 to 100 people per candle—and poured in small batches using a natural soy wax blend. The range spans location-inspired fragrances, meaningful occasions and licensed pop-culture memories, including a FRIENDS™ Central Perk candle.
NetteFounded in New York City in 2021 by second-generation candle maker Carol Han Pyle, Nette creates fine fragrances and scented candles that pair poetic storytelling with neuroscience. Each fragrance begins with a poem by Pyle and is developed to evoke—and scientifically measure—emotional responses such as joy, relaxation, confidence, or mindfulness. The company’s San Francisco candle-shop roots and emphasis on traceable, often upcycled ingredients give its polished products an unusually personal, research-minded character.New York, NY
Scent Theory ProductsBorn in New York City, family-owned Scent Theory Products creates sensorial personal-care and wellness products built around the power of fragrance. With more than 30 collective years of industry experience, the company develops its own bath-and-body brands, including Scent Theory and Scentfull, while also providing collaborative, turnkey private-brand programs for retailers. Its manufacturing network spans domestic and international partners, supporting the company’s focus on trend-aware design, safe formulations, and speed to market.New York, NY