NARS Cosmetics is the makeup house founded by artist François Nars, whose point of view continues to shape the brand’s approach to artistry. It creates beauty products for people seeking expressive, customizable looks, with its iconic The Multiple offering color that can be applied across the face.
Nosta BeautyCo-founded by makeup artist Tiffany Tarazi and her husband Steve, Nosta Beauty makes playful cosmetics built around the nostalgia of past eras. Its retro-minded collection includes a CD-case eyeshadow palette and a phone-shaped lip balm, pairing throwback design with modern, easy-to-use makeup for millennials and Gen Z.
Laura MercierThirty years ago, makeup artist Laura Mercier founded her namesake beauty brand around a simple idea: makeup should enhance rather than mask the person wearing it. The brand develops artist-inspired cosmetics for a natural-looking, personalized finish, including its signature Translucent Loose Setting Powder.NEW YORK, NY
PAT McGRATH LABSBuilt from Pat McGrath’s 25-plus years backstage at fashion’s biggest shows, PAT McGRATH LABS creates high-performance makeup and skincare shaped by the artistry of its namesake founder. The brand launched in 2015 with Gold 001, which sold out through McGrath’s social channels, and has since become known for editorial-inspired cosmetics and collaborations ranging from Prada and Valentino to Supreme and the Metropolitan Museum of Art. McGrath continues to create beauty looks for more than 60 ready-to-wear and couture shows each season while serving as British Vogue’s Beauty Editor-at-Large.
Hung Vanngo BeautyFounded from professional makeup artist Hung Vanngo’s decades of global artistry, Hung Vanngo Beauty makes high-performance makeup designed for every skin tone, texture, and style. Vanngo, who emigrated from Vietnam to Canada before moving to New York City, brings an artist’s eye to products such as color-story eyeshadow palettes and longwear eyeliners, balancing bold pigment with everyday wearability. The brand also supports working makeup artists and students through its Pro Artistry program.