OUTTASIGHT Hair makes a multi-tasking scalp serum designed for natural hair and protective styles, including braids, sew-ins and wigs. Its water-based formula is intended to cool and soothe itchy or tense scalps, moisturize for up to 72 hours, and purify without washing the style. The brand grew from customer concerns about hair health and discomfort beneath protective styles and serves people who like to switch up their looks.
GIRL+HAIRGIRL+HAIR was created by husband-and-wife team Camille and Josef Verovic after Camille, a dermatologist, struggled to care for her natural hair while wearing protective styles. The company develops dermatologist-formulated scalp and hair care for people who wear those styles, with its Under Hair Care line designed to make cleansing and moisturizing hair beneath extensions more practical.NEW YORK, NY
Bask and Lather CoBask and Lather Co makes natural hair-care products centered on scalp health, hair growth, moisture and length retention, including its signature Scalp Stimulator and Hair Elixir oils. The brand grew from a family response to the CEO’s younger sister losing her hair after a ringworm infection was misdiagnosed as dandruff: her mother created the original oils when specialists offered little hope of regrowth. Its formulas are made with all-natural, 100% organic ingredients and are especially tailored to textured and 4C hair.
RthviRthvi makes nutrient-dense haircare centered on ScalpNutrition™, pairing Ayurvedic botanicals with modern hair science to support the scalp, roots, and strands over time. Founder and hair expert Meerika Khanna drew on her upbringing in India, then studied natural cosmetic formulation and trichology after struggling to find that same combination for her own hair. The brand’s silicone-free formulas are designed as a consistent hair ritual rather than a quick fix.LAKE SUCCESS, NY
Zenn Hair CareFrom a college dorm room in Pennsylvania, Aurora Teasley built Zenn Hair Care into a plant-powered scalp-care company focused on the needs of textured hair. Its handmade, organic formulas are designed to clear buildup and nourish the scalp without stripping away the moisture that curly and kinky hair needs, with the Apple Cider Vinegar Scalp Cleanser serving as the product born from Teasley’s own struggle with dandruff. Launched in 2020, the company has since grown from local pop-ups to a two-year presence at King of Prussia Mall.KING OF PRUSSIA, PA